Business Builder: Career Growth with Purpose

The Built Business Program is designed to provide comprehensive support and resources for aspiring life coaches, centering around three key components:

• Business Mastermind Sessions: These sessions are the bedrock of business building support, providing a collaborative environment to brainstorm, receive feedback, and refine your coaching business strategy alongside experienced coaches and peers.
• Access to the “Build Your Life’s Work” Self-Paced Course and Done-For-You Business Assets: This component includes comprehensive resources designed to streamline the setup and scaling of your coaching business, offering practical tools and strategies for immediate implementation.
• 1-Year Membership with Coach Theory: Through our partnership with Coach Theory, this membership grants unique opportunities to work with paying clients, enhancing your professional coaching skills in real-world scenarios.

Life coaches often charge different rates based on factors like experience, location, and their specific focus. Here’s a typical breakdown:

• Entry-level coaches might charge between $25 to $90 per session.
• Mid-level coaches often charge between $75 to $250 per session.
• Experienced or highly specialized coaches can charge $350 or more per session.

Coaches may also offer packages that include multiple sessions at a reduced rate, or different rates for individual versus group coaching sessions. Many coaches provide a free initial consultation to better understand needs and goals before determining the appropriate rate.

The time it takes to start acquiring clients as a life coach can vary based on factors like marketing efforts, networking, niche, and overall demand. Here’s a general guideline:

• Initial Setup and Networking (months 1–3): The first few months are typically spent setting up business essentials such as a website and other marketing materials. During this period, active networking is crucial. Attend events, participate in forums, and connect with other coaches and potential clients.
• Building Visibility (months 3–6): It can take 3 to 6 months to start seeing a steady stream of inquiries as your marketing efforts and word-of-mouth begin to pay off. Offering workshops and providing measurable value can enhance visibility and demonstrate your expertise.
• Gaining Clients (months 6–12): New coaches might start to see their client base grow within 6 to 12 months. Establishing a good reputation and receiving referrals from satisfied clients can significantly speed up this timeline.

Persistence and consistent effort in sustainable marketing and delivering value are key to reducing the time it takes to build a sustainable clientele.

Focus on targeted strategies that connect directly with your ideal audience. Here are three proven approaches:

• Networking: Establish connections within your target communities, including educational institutions, professional associations, and local groups. Attending conferences and events can help you meet decision-makers directly. Cultivating relationships with professionals in your field can lead to valuable referrals.
• Providing Workshops: Host workshops on topics relevant to your coaching specialization. These sessions demonstrate your expertise and provide immediate, actionable value to attendees. Offering these in professional settings increases your visibility and credibility.
• Delivering Value: Regularly engage with your target audience through newsletters, blog posts, or social media content focused on your coaching specialty. Provide resources that help people understand the challenges they face and how coaching can address them. Consider offering free initial consultations to showcase the benefits of your coaching firsthand.

In 2019, the significance of health and wellness coaching was acknowledged by the American Medical Association through the assignment of Category III Current Procedural Terminology (CPT) codes. This recognition aids in the integration of coaching into the healthcare and insurance systems.

In July 2023, the National Board of Certified Health & Wellness Coaching (NBHWC) announced an update regarding the eligibility of health and wellness coaching services as “qualified medical expenses” under Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA), provided they are prescribed by a medical professional for the prevention or treatment of a disease.

Typically, health insurance does not cover coaching that focuses solely on personal growth, including services like life coaching. Life coaches do not have the qualifications to diagnose or treat mental health conditions, distinguishing their role from that of psychotherapists. However, the HSA/FSA development marks a significant advancement in the perception of health coaching as an essential component of health management.

Yes. Coach Training EDU is accredited by the International Coaching Federation (ICF) at both Level 1 and Level 2. Our programs meet the education requirements for ACC, PCC, and MCC credentials. The business building component is fully integrated into the overall coach training program, so you graduate with both coaching competencies and practice-launch tools.

Coach Theory is an on-demand coach-client matching app that redefines coaching by erasing geographical boundaries, allowing coaches to extend their transformative skills worldwide. The platform connects you to clients across continents, broadening your professional landscape and enhancing your ability to make a significant impact.

CTEDU-trained coaches enjoy 1-year complimentary access to the coaching roster, allowing you to earn while you learn and expand your coaching career globally. Use the code CTEDU-CAREER-100 for a $100 credit when you spend your first $100 on coaching services.

No prior coaching experience is required. Our programs are designed for professionals entering coaching from a wide range of fields. Whether it’s your first career or seventh career, the program provides the structure, skills, and community support you need to build a successful coaching practice.