Biz Launcher Training Course

Course Description

This is a six-month course designed to help you launch your Life Coaching practice. This class is for someone who wants to start their own coaching business and isn't sure where to begin. If you are someone who requires accountability to achieve your goals, this course is for you!

You'll move into action for the next six months with group check-ins, and one-on-one coaching sessions strategically sprinkled to provide accountability and support, helping you keep the momentum going! 

This course is based on the Build Your Life's Work self-study material from your 1.0 class and will offer structured accountability and extra insight. 

Throughout the course, you will learn: 

  • How to identify your target audience and your brand 
  • How to gain clients 
  • How to market yourself 
  • Many other critical components of establishing a thriving coaching practice

Register for the Business Launcher Course

Course Format

The class will meet every other week for one hour at your designated class time. Each class will hold space for the following:

  1. Discussion: The first third of class includes an open discussion on the chapter you read to prepare for the course. Your trainer will answer questions and provide additional insight. 
  2. Idea sharing & Feedback: Coaches will have the opportunity to discuss strategies they’ve been using in their business and request feedback and advice. 
  3. 1:1 Coaching: There will be opportunities for you to be coached around areas of struggle in your business development process. 

The “off” weeks will be treated as accountability sessions for additional support in taking action on building your coaching practice. You will be paired with another coach in your cohort to assist one another with accountability and ongoing support. 

Textbooks/PDFs Included

  • Build Your Life’s Work by John Andrew Williams (1 hard copy provided as part of your training) 

Get the Answer:

What inspired the CTEDU Business Builder Course, and what are some of its benefits?

CCE Requirements 

To receive a certificate of completion for CCE through the ICF, you must attend 11 of the 12 in-person training sessions in their entirety. This does not include orientation. 

Additional Courses 

  1. Group Mentor Coaching: Group Mentor coaching is an 8-week course where you will receive direct feedback from a coach mentor and a group of peer coaches. Because the ICF requires ongoing coach mentor hours for recertification, we recommend retaking this class after getting your initial ICF certification. 
  2. 2.0 Advanced Coach Training: This course is packed with advanced coaching tools and skills and provides a plethora of research to help coaches build their credibility. This newly updated program is designed to up-level your coach training and bolster your coaching practice.  

View Upcoming Course Schedule


Week 2 Sample: Clarify Business Goals


● Read Chapter 1 & 2 in the Build Your Life’s Work book


  • What is your biggest business goal for your coaching practice?


This week, we will focus on identifying the end goal for your coaching practice, as well as the milestones you will need to meet to reach this goal. 

From there, we will explore the six stages of The Dip or those inevitable setbacks that you will encounter along the way.


Week 6 Sample: Brand


Read Chapter 6 in the Build Your Life’s Work book


  • What is your biggest logistical challenge?


This week, we will focus on your story and what you offer to others. This will include ways to build trust and ensure clear and consistent messaging. This is the personality of your business, and it should represent the authentic version of you and your business.



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