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1.0 Academic Life Coach Course Information

Course Description 

The 1.0 Academic Coach Training Course is a 26-session program and is tailored to individuals interested in honing their coaching skills and gaining in-depth knowledge in an academic context. It is designed to empower educators and mentors to provide guidance and support to students, helping them navigate academic challenges and achieve their full potential. 

It sets essential coach training into an academic context and adds several toolsets to help students: 

  • Address stress
  • Manage motivation
  • Harness creativity
  • Build empowering relationships with teachers, parents, and peers
  • Transform anxiety about future plans into excitement about action 

You will also learn how to deliver the Academic Life Coaching Workbook for students: a 10-session program designed to increase students’ emotional intelligence and build their leadership, communication, and academic skills. 

It covers foundational coaching skills established by the International Coaching Federation (ICF) and qualifies coaches to pursue certification and accreditation by the ICF.

The 1.0 Academic Life Coach Training is the program that put CTEDU on the map. This program has been a part of our course offerings since 2009, and it is ideal for educators, advisors, and those seeking to coach students in high school and college.

Two Pathways: 

  1. Individual Practice: This pathway includes tips and tricks focused on building a successful academic coaching business. 
  2. University: This pathway is designed for university or college groups or individuals looking to implement coaching skills into their current university or college roles. 

Course Format

The class will meet once a week for two hours at your designated class time. Each class is broken into three main parts:

  1. Discussion: The first third of class includes an open discussion on the chapter you read to prepare for the course. Your trainer will answer questions and provide additional insight. 
  2. Demonstration: Your trainer will demonstrate how to use the tool or skill being discussed with a volunteer client from class. 
  3. Practice: The last portion of class is reserved for practice time. You will be broken into pairs to practice the coaching tool or skill with a classmate and then conclude with a reflection. 

Textbooks/PDFs Included

  • Academic Life Coach 1.0 Training Guide 4th Edition by John Andrew Williams (1 hard copy provided as part of your training) 
  • The Academic Life Coaching Student Workbook by John Andrew Williams (3 hard copies provided as part of your training) 
  • Optional: Build Your Life’s Work(digital book available in your coach portal) by John Andrew Williams and Amois Marie Williams (currently unavailable for purchase) 

Additional Courses 

  1. Group Mentor Coaching: Group Mentor coaching is an 8-week course where you will receive direct feedback from a coach mentor and a group of peer coaches. This course completes the certification of the 1.0 program and, along with the three overview hours, satisfies the ICF requirement for ten coach mentor hours.
  2. 2.0 Advanced Coach Training: This course is packed with advanced coaching tools and skills and provides a plethora of research to help coaches build their credibility. This newly updated program is designed to up-level your coach training and bolster your coaching practice.  

View Upcoming Course Schedule


Week 5 Sample:  Client’s Learning


  • Read Chapter 5 in the 1.0 Academic Life Coach Training Guide 4th Edition 
  • Follow along in the Academic Life Coaching Workbook: Client Session 1: Wheel of Life (p.39-41) 
  • Optional Recordings:
      Listen to the recording Wheel of Life (8:13) Listen to the recording Balancing Being vs. Doing  (5:33) Listen to the recording Managing a Client’s Learning (3:06)


What did you notice about yourself this past week from the perspective of your core motivation? 

Practice Coaching 

The points to address for today’s one-to-one work are: 

  • Lead your practice client through a Wheel of Life
  • Have them pick one area of their life, and explore it. 

(Resist the urge to fix things!) 

  • To challenge yourself, try asking the next question based on one of the words your client just said. For instance, if your client talked about the importance of time management, you could ask a question such as: “What’s the key to managing your time?” or “What stops you from managing your time well?” or “What’s the relationship between energy and time management?” 
  • Ask questions to raise your client’s awareness and create learning. Resist the temptation to design an action, that’s for next time. 
  • Help your client design an inquiry to answer next week. 

Simple, curious questions to try: 

  • Looking at your wheel, what jumps out to you? 
  • What one area would you like to explore? 
  • What would you like to see on this wheel? 
  • What’s the connection between these two areas, if any? 
  • Where do you find the confidence to know that you can follow through?
  • What’s the similarity in how you’re approaching both of these areas? 
  • What’s the best part? Hardest? 


  • What worked? What didn’t work? 
  • What did you like best about these tools? The least?



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